The end of Squidoo

For years squidoo had been one of the important sources of traffic and direct affiliate commissions. I loved their platform, especially that despite the ads noise my affiliate links were being clicked and I was making sales.

Lately things changed, and the traffic that was going to my squidoo lenses suddenly dropped and slowly faded until the point that I neglected the whole thing. I stopped building any new lenses and even stopped logging in to check on the old ones.

Big G was playing against them. Once Big G’s favorite pet, now they are struggling to get any love, and a new player is now at the top: HubPages. Squidoo tried hard to get Big G’s love back. They changed the rules, locked lenses and accounts … but they just lost both Big G’s and their users love.

That was until I logged in my account on Aug. 15th, which was the day Squidoo announced their end and moving their contents to HubPages.

What do you know!

I had the feeling that something big would happen before the end of the year. I was just hoping it will happen after the end of the holidays season.

I know marketers who are making their living for the year during the holidays season through their squidoo lenses and Amazon associate accounts. I am confident they’ll find a way out, especially that now we have over a month to prepare. My sorrow is for the small start up marketers who rely solely on squidoo.

Any way, squidooers now have two options:

Either continue with the transfer and learn more about how to get the most mileage out of HubPages and hope for the best. They might buy a course or two to learn how to make it work for them in the short time left before the holidays shopping season.

In this case you might need this inexpensive course hub pages fast line.Hubpages instead of squidoo: Marketing Online 101

Or, they might let the transfer happen and HubPages take over while they learn something new to get an even bigger slice of the holidays spending season. And I mean a specific training on the warrior forum by Erica Stone, one of the most respected Pinterest experts when it comes to making affiliate commission.

She actually prepared a guide for how to use Pinterest to make money as an Amazon affiliate during the holidays season. How convenient!

You can check out her guide by clicking here.

What I will do is that I’ll let the transfer go, the lenses (now hubs) that promote click bank products or link to a site that does (yes, they are that nosy at hub pages) will go to my websites. I had enough of giving my content to third party sites that don’t appreciate it.

You too should do the same with your lenses. If you can buy a domain and hosting as cheap as $1.99/month by all means go for it and let those sites worry about their own content while you focus on getting traffic to your site and building your list. These two are your online business assets, nothing else compares to them.

iPage Web Hosting for only $1.99/mo!!

Share

Blogs still can make you money

make money blogging: Marketing Online 101In this post I’ll outline a method for building a business starting with just a blog. It is inspired by Ryan Deiss’s new product. I am not affiliated with Ryan Deiss and am not promoting his product, but it’s a good value if you want to get it, and is reasonably priced.

As I always say in this blog and my other articles, start by choosing a topic you like and can write in it. In this example I’ll pick the topic of building muscles. Start by just choosing the main topic then move to the keyword research later.

The reason keyword research is not the first step any more is because of the EMD update of Mr. big G that ruined it for all affiliate marketing blogs that use this exact match domain method. Not totally, but it’s harder than it used to be.

The domain should include the keyword building muscles though. And that’s it for now. Go to  namecheap.com and buy your domain (costs around $10/year). After you do that come back to do the next step.

After you have your domain now you need to host it. You can use hostgator.com and the coupon code MO101BLOGMONEYPOST to get the first month for free just to try the method, or if you are serious you can buy a long term hosting from iPage Web Hosting for only $2.25/mo!! it’s cheaper on the long term.

From your iPage or hostgator account contact technical support and ask them to help you host your new domain. Be clear about your wish to “host” the domain and not “transfer it” to them.

The reason I recommend you buy the domain from name cheap is that you don’t want your domain and host to be the same company. If anything goes wrong with the hosting you can get another hosting and take your domain with you. Domains that come with the hosting are usually owned by the hosting company and transferring them is a real pain. So from the beginning have your domain separate.

Again stop reading, go do this step, and come back after you’re done.

Now from the control panel in hostgator click fantastico (a light blue smiley face)  and install “WordPress” on your hosting. If you have chosen iPage use “Weebly” to build your website (it uses WordPress too, but with cool themes and is way easier than the manual way). Again contact technical support if you need help, they’ll be more than happy to help you start.

Important: Don’t choose admin as your login name. Use anything else to make the hacker’s job harder.

Get the blog built and come back for more steps.

Now you need to set up your blog. Go to yourdomain.com/wp-admin and enter the user name and password you’ve chosen while building your blog. And this is where you’ll be doing all the work from.

Go to “settings” and choose “permalinks”. Change that to /%category%/%postname%/

Now go to posts and delete the “hello world” post, or edit it if you want, but in that case delete the comment that came with it.

Go to pages, and make these pages: About, Contact, Privacy.

Go to plugins and install “all in one SEO”, “Nebula Facebook Comments”, “Slick Social Share Buttons”, and “Google XML Sitemaps”.

Fianlly go to iContact and sign up for the smallest package (you can upgrade as you grow). Set up a mailing list and get the sign up form code, copy it and paste it on your site in the widgets area. Offer your subscribers a valuable piece of content (a pdf file will do it) and ask them to sign up to your newsletter to get it.

Now your website is ready to work for you. Start posting about your subject and don’t worry much about your keywords, we’ll work on that later.

Now after you have like 5-10 general articles in your subject it’s time to work on making money. Go to Google keyword planner and search for keywords related to your subject that include a buyer’s intention. For our example of building muscles I’d search for keywords related to nitric oxide side effects.

A person looking for nitric oxide side effects is likely to be in the buying decision mode but wants to make sure he’s not going to be hurting himself with it. Gather low search volume keywords related to nitric oxide side effects and use them all to make a post title, headers, picture alt tags, bold and italicized phrases etc.

Make sure to include all of them in the description box provided by All in one SEO plugin, in the keywords box, and in the tags.

Monetize this post with an advertising for nitric oxide supplement from a CPA network.

Get back links for this post and to the home page. The best back links to get are from relevant pages with a high PR. The second best is to find a high PR blog, write a good article about nitric oxide and include a link to your post and offer it to be published on that site as a guest post. A post on a high PR site can get a high PR itself fast and pass it to your site.

Do that every day and keep your content useful to the users. If they like your content they’ll probably spread the word for you, which means high quality traffic for free.

Also make sure you are advertising something that provides a high value to your readers. If they don’t like it you’ll find a viral Facebook campaign to ruin your blog’s reputation. Respect your readers and they’ll make you money.

Those backlinks that you are building by guest posting will eventually pass linke juice to your site and you’ll get a PR of your own. At this point start contacting the top names in your industry, in our example famous body builders and ask them to either write something for you, provide a video footage, or a skype (or phone, or in person) interview.

After you get each piece of such celebrity content get a press release from erelease and spread the word. Make sure you have the viral tools set up, by which I mean the social sharing buttons as in the plugins step.

From the response to these pieces of valuable contents you can choose one of those stars to author or co-author a product that you can sell to your readers.

And/or you can get those celebrities to provide you with monthly content and issue your own paid newsletter with a monthly subscription and offer it as an upgrade to your list of subscribers. This is a recurring monthly income.

Share

How to Succeed as a CPA Publisher

CPA (Commission Per Action) networks are networks that allow businesses to access a pool of experts in marketing to help them get more leads for their businesses. The other side of the coin, that’s for affiliate marketers, we get access to a pool of clients who need our service to market for their businesses and help them acquire more leads. As the name says we, the affiliates, earn our commission every time the desired actions takes place through our links (mostly lead generation, some times sales).

In plain English, bring in more leads to those businesses and earn more money. So our job as affiliates is to generate as many leads to those clients, and to gain the trust of as many clients as we possibly can handle.

Gaining the trust of a client means more business for us and more stability in our career as affiliate marketers. Cheating, on the other hand, means less business for all of us and the more the cheaters go on with their schemes the less business we’ll have access to in the future, and quite possibly the whole industry will come to an end.

Therefore, it’s our best interest as marketers to bring in the best leads we can qualify for our clients, period.

I came across several CPA training courses on forums and on some networks, and after I went through them I would highly advise against using any of those systems. The only thing that will happen is that the affiliate will make a quick buck for maybe a month or two (if at all, those methods get discovered by advertisers and those who use them get banned from the networks). Getting paid is another story. If the leads are mainly bad leads the advertiser is not going to pay and the network will not pay you, which makes it pointless to follow those schemes.

At the end of the day we want our career to cotinue growing so that we can have a stable life and pass our businesses to our kids after we retire or pass away, and following those schemes can only guarantee us the opposite.

Only two of those training courses made it through my personally set filters. The common theme between the two successful CPA training courses is that they prequalify the leads while convincing them that our client is the best match for them.

The method used by both of them is that you, the affiliate, will put your hands on the product or try the service you are considering to promote. Get a user experience then share it with your audience (list, followers, fans, blog readers … etc.).

This way you’ll know whether you have a winner or not (if the offer is all b.s. you don’t want to share it with anyone). Also you’ll have a clear idea of who will be happy with this product, then laser target your marketing efforts to reach only those.

A third advantage of this “user experience” approach is that you’ll know what you’re talking about, hence more credibility and more trust from your audience, translated into more cash in your account.

Of course there are offers that appeal to everybody, so you don’t need to try the product itself because you probably have a personal user experience with the whole industry that’s enough for you to prepare your marketing material and the customers will most probably be satisfied.

And this brings us to the second factor of success as a CPA publisher. The first is being personal, and the second is to tap into the big markets.

Furtunately the biggest industry around; the “travel” industry, has affiliate programs on some CPA networks like neverblue.com. The travel industry is the $160 billion/year pool of cash that offers us the opportunity to take our share of this huge cake.

Also there’s a decent training on how to earn from this industry. Needless to say you should exercise some good judgement on the material. The training claims something like $200/day from a single website. While quite possible to achieve in this industry, it’s better to be realistic and understand that this is not going to be an overnight success.

The training is called CPA Tycoon Core Method.

The third component of success as a CPA publisher is to build your authority. Authority rules in this industry of affiliate marketing. For example if you are planning to be a successful CPA publisher in the field of fitness you’d better be a figure in the fitness industry.

This is easier than you think it is. Not convinced yet? Two words for you: Facebook, Youtube.

In this era of Internet you can be famous and popular first, then the TV will be seaking after you. In the past it was the other way around.

So if you are going after the fitness industry you can have your videos on youtube and share them on a fan page on facebook and you’re gold. I mean that literally. Building a fan base is easy with facebook ads, and putting your videos on youtube is a child play. Combine the two and you’ll have a “flood” of traffic to your video and your face will become more popular that the persident’s.

I am working on a training of my own, it will take some time to prepare and test with volunteers. Once that is in place I’ll announce it first to my list before it becomes available to the public. So make sure you join my list (find the opt in somewhere on this page).

Today’s recommendation: Loots4Leads.

Share

Clickbank or Amazon?

I get this question like crazy from my friends who learned to do affilaite marketing from me:

As an affiliate would you rather promote Amazon Kindle or Clickbank ebooks?

As a beginner with Amazon associate programs you get 4% commission on each sale, after the seventh sale you get 6% … even if you are making a ton of sales each month … still you get 8.5% commission. Given that each kindle book sells for an average of $10, that’s 40-85 cents per sale. Is it at all worth it?

To make the picture a little more clearer, we are comparing with Clickbank equivalent where you get on average 50% commission on stuff that sell for $40 on average. This is a whole different animal here.

Still the picture is not clear.

You also need to know that when people visit Amazon.com whatever they buy from the site you get commission on it. So if you send them to an ebook about cars and they end up buying a sweatshirt you still get the commission. Clickbank products, on the other hand, only give you commission if this particular item sells. If they buy something else even if it is another clickbank product you get nothing.

Another factor to consider is that Amazon is a trusted marketplace, while Clickbank products are individuals with different, and definitely inferior to Amazon.com in terms of reputation. This makes a difference in conversion rates within the 10-fold range. Amazon’s product pages are designed to convert, while this conversion ability of Clickbank products varies greatly from product to another, but never as good as Amazon’s.

Finally, there is another factor that makes a huge difference on your decision whether to promote an Amazon Kindle ebook or comparable item from Clickbank. It’s the availability of Amazon’s associate program in your country or state. Some states and some countries’ residents are not allowed to join Amazon’s associate program because of the kind of taxes and paper work required from Amazon every time they issue you a commission check.

I hope you can decide on your own now, but as a beginner and when possible I recommend that you start with Amazon. Little by little your commission checks will grow bigger. At the same time track and split test your conversions. I have some sites that make me way more money from Clickbank products than when I had only Amazon links on them. Eventually I removed Amazon links completely from those sites.

Other sites are only making me money from Amazon and the Clickbank product I was promoting on them never converted. It all comes down to testing.

 

Share

Another Totally Free Affiliate Marketing Method

Updated Aug. 24th, 2014.

In this method we will utilize the power of social media to generate free traffic to an affiliate offer.

Facebook and hubpages are the two sites we will be using to make affiliate commission. First of all go to any affiliate network other than Clickbank and pick a really good product. CPA offers are mostly low value and are not going to work with this method. I prefer info products because there are really high value ones. In this example I’ll take a baby sign language product, find one on Amazon.com.

Go to hubpages.com and build a hub about the product. Vendors/authors are usually OK with you using their images to promote their products, but just to be safe ask first. Make the first image in the introduction module an appealing one (don’t use a box or book cover image for this matter).

The second step is build  a fan page about the same subject. In our example that will be baby sign language. Start posting about the subject. Include some news, videos, and some stories and make your most recent post a Facebook-like to your hub (visit your hub and you’ll find the Facebook-logo button, click it and write something in the post then click “post”).

Now while on Facebook click down arrow next to the “home” tap at the top right, and from the menu choose to use Facebook as your new fanpage.

Time to get some traffic. Go to the search box of Facebook and search the most obvious term related to your product, in our example it will be “baby”. Go to those fanpages one by one and browse their most recent posts, like the ones you really like and leave a genuine comment. Now that you are using Facebook as ur fanpage, the comments that you leave will be from your “baby sign language” fanpage. Some will go to your fanpage to see who left this comment (if they like it) and some of them will probably like your page. And this is the beginning of the social marketing “virus”. Your page will show on their profile and might also grab the attention of their friends.

It is extremely important that you do two things right from the beginning:

1. When you build your fanpage do your research and only post things that provide a really high value to your fans.

2. When you leave a comment on someone else’s fanpage leave a high value comment. Never ever ask for likes or visits.

To start seeing results you need a couple hundred fans, and to get there you need to post on you fanpage daily, visit related fanpages and leave genuine high value comments for at least 2 hours every day. The more work you put in this method the faster you’ll reach your goal.

Now please note that you can not link to an Amazon product straight from your fan page (it would have been easier and more converting than having a hubpage in the middle). The reason is that at Amazon associate program they don’t like and could close your account.

I have a technique that I am using to direct-link on Facebook to clickbank (which is my favourite affiliate network), but it costs me $500 (one time). It’s worth it because my conversion rate increases dramatically over using a landing page of any kind and they pay up to 75% commission as opposed to Amazon’s 4-8%, but it won’t be free then .. now would it?

I hope this method works for you and you start making money online for free as an affiliate.

Share

Affiliate Marketing After the Penguin, Panda … and whatever

It really feels bad when you wake up one day to find that your income has been unplugged by someone playing GOD over you. And do you know what’s even worse? when someone makes up a rumor that affiliate marketing is dead because HIS sites are gone.

It’s really bad because it makes new affiliates give up although this statement about the death of affiliate marketing could not be further from the truth.

I am an affiliate and I am making my living out of affiliate marketing and promoting other people’s sites and products. And this whole “death of affilaite marketing” thing is nothing but a rumor. At least not due to the latest Google updates.

First of all I don’t rely on Google’s search engine traffic in my business. I am a “paid traffic” guy. And that’s for a reason: I am running a business. To run a business you need to know your ROI on everything you do before you decide to do it. With paid traffic I can do that. With Google’s organic traffic I can NOT do that due to those updates of his.

Still, I get organic traffic from Google search results to all of my websites. And due to the large number of sites that I have I can tell whether this is a trend or not. So let’s get into it.

Some of my sites have been hit badly by the new updates. By badly I mean losing more than half of the traffic they were getting from big ol’G. Other sites moved up and are getting more traffic.

The rest of the story is more important …

Most of the sites that were hit badly started to climb up again and caught up with the first page once more. Still this is not the whole story yet.

What’s ironic in this movement is that my income from those sites is almost the same as before the updates. And that’s because Google’s traffic represents less than 5% of the total traffic I am getting to my sites.

That’s right. Less than 5% of my traffic is from organic search engine results. The rest comes mainly from paid traffic. But this is not all.

If you are on my list or have been following my pdfs you’d know that I have a method for free traffic that has nothing to do with Google and it’s my favorite free traffic method. It worked for me 5 years ago, last year, before Google updates, after Google updates, and is still working until now.

And this method is article marketing, but not as you know it.

Most of the courses that teach article marketing, like “my online income system“, focus on two concepts that I don’t like:

1. Getting back links from the articles directories and if you’re lucky you’ll get some from publisher’s sites as well, and

2. Ranking the article in search engines so that they send you traffic!

And that’s for a reason, Google gives authority to big sites with large numbers of pages and you have a better chance ranking your article in search engine results if you publish them on those big sites than on your small site.

My method is built on a totally different concept:

1. Your articles are not going to be spammy articles. On the contrary, you’ll be writing really good articles and will publish them on your site first. There was a rule of 500 words, forget that. Don’t limit yourself to the number of words and write for the readers. Impress them.

2. Rewrite your articles (dont’ spin them, really rewrite them) and publish them on article directories. A really good article will be picked by other sites, and here comes your back link. The most important thing here is to ignore that “anchor link” thing because this is what identifies a spammy link. Just place a plain url for your website.

3. Also the good article (the one on your site and that one on the article directory) will pick up traffic quickly if you go viral on Facebook because you’ll be proud to share it and your friends will also share it. And here comes some traffic to your site from the social giant.

4. Contact the owners of the websites that published your article and offer them more articles written just for them. Mention the panda and they’ll thank you for your offer. Now you can include the anchored links in your articles.

This method has been mentioned elsewhere on this site and on my other site fomt.biz, porbably a bit different now than when I first published it but it’s almost all the same. The main difference is that plain url in the article bio box.

So here you have it. Affiliate marketing is not dead due to Google slaps or anything. But it could die due to something else.

As you might know, I am a CPA guy. Of course I don’t promote trash scammy offers. The same affiliate networks that have the trash also have some good stuff. Since the end of 2011 and utnil now the affiliate networks that I have been working with have been disappearing one after the other. Some file bankruptcy and some are still operating but stopped paying affilaites! Only a couple are still working with me and the mother company of one of them is filing bankruptcy, so it’s all declining. The only networks that have not been touched are Clickbank, Amazon, and Commission Junction among a few others. This is not a good picture for the future of affiliate marketing, although there is an advantage in it (the disappearance of trash offers).

Anyways, sites like Clickbank and Commission Junction look like they’re here to stay around for quite a while, so don’t let those “death of affiliate marketing” voices discourage you. Go ahead and do it.

Share

Affiliate Marketing 102 – Placement of Affiliate Links

Since you are going to be using free blogging service it’s important that you never directly link to an affiliate offer, especially with blogger. I had a blog deleted because I posted a direct link to an affiliate offer from PDC. It’s not a secret now that Google hates affiliates, so be careful.

So the first thing to do is to cloak your affiliate link. There are url shortening services that you can use, such as tinyurl.com and bit.ly. There are also some products on clickbank that offer cloaked urls that you can use directly.

So … no direct linking on blogger.

With that settled we can expand on strategic positions to place your affiliate link, and how to present it.

First of all the side bar is one place you must place your affiliate link, anchored by a picture of the product and/or text, above the fold. Above the fold is the part of the blog that shows for the visitor without having to scroll down.

Another strategic placement of the affiliate link in text is at the end of relevant posts, like the example we used to explain the pitch post in the last article.

Another placement that’s been less effective for me is within the post itself. For example, if your post is about a software that spies on other users you might want to link to the product with your cloaked affiliate link anchored to the text “spy on your spouse’s computer behavior”.

The first two positions are the best in terms of conversion, the last one never got me real money, so I don’t recommend it.

There is a different non-conventional placement, which is a full page ad that covers your website. It works, but there are two downsides:

1. The software is not free, if you can code it yourself go ahead, but if you can’t then you have to buy it.

2. You need tons of traffic to your site in order to split test different offers, weed out the losers and focus on the winners.

This type of advertising is tricky. From a research paper published by a team in University of Toronto last summer, the interruption aggressive advertising works best when the ad content are totally different from the website content, as opposed to the normal on site placement that should be relevant to the website content in order to be effective.

So .. go ahead, cloak your affiliate urls and post them on the side bar and after the relevant posts.

The rest of the series will focus on how to send free traffic to your free blog so that you start making some money.

Share

Affiliate Marketing 102: Blog Content 2: The Pitch

To get your readers to respond to your affiliate offers you need to ask them to do so. Trying to get your readers to buy or subscribe to your offer is called “pitching”. Example: “This offer is only available to you through this link and for a limited time only. Buy it today!”. Sounds like a pushy sales pitch, but it clearly demonstrates the pitching.

There are two types of pitching that you need to know as an affiliate: soft and hard pitching.

A hard pitch is like the example above. You are telling your readers that they have to buy the product or service that you are recommending through your link by generating urgency (limited time) and scarcity (only available through this link). It would be a lie of course if it’s not, but you can offer a complementing bonus and make it available to those who buy from your link only within a certain time frame.

In the hard pitch you are directing your readers to what you want them to do very bluntly.

In the soft pitch, on the other hand, you can use all psychological tricks like the urgency and scarcity but without pushing. Example: “This had been a problem that got me to stay up every night until I found this product and since then my life changed and my problem has been solved. You too can do the same, here is the link to get one like mine.”

So, you are not directly asking your readers to buy the product you are promoting. Instead you are giving them reasons to consider buying it on their own.

There is no rule to when to use a hard pitch and when to use a soft one, at least until the time of writing this article. So you have to test both and see which one will generate more sales.

So far your blog should have at least 5 articles each one is answering a question that your product provides an answer for. These articles provide the content that search engines are looking for. Link to each one of them from at least one article published on ezinearticles.com and/or squidoo lens.

By adding the pitch post (term courtesy: Amish Shah) you are giving your readers a reason to consider, and maybe buy your product. Now it’s time to link to this post and drive traffic to it.

Start with linking to this post from all of the other posts on your blog. Internal linking is very important, and it’s under your control. Do that first then start writing articles and building squidoo lenses and hubpages and link back to both the home page and the pitch post from each article you publish on other people’s sites.

Share

Affiliate Marketing 102: Affiliate Blog Content 1

After you build your blog you need to do two things:

1. Add content to your blog, and

2. Get your blog added to Google index.

So first we need to add some content to your blog. You only need one post to get your blog indexed easily, so let’s focus on that.

To avoid looking spammy you need to avoid linking to any affiliate offers you are promoting. Just provide free information about the subject that your offer is related to. For example, if you are promoting a dating offer write a few posts about dating and publish them on your blog.

Sounds easy? I hope so.

It’s better if you can write about 5 articles, each article should be answering one question that your readers might have in mind. To know what people need to know precisely go to Google external keyword tool and search for keywords or phrases that have been searched by people interested in your offer. To continue with the same example above search Google external keyword tool for dating, and to be more specific let’s consider that your offer is about single parents dating. You can start by an article about dating tips for single moms, another one for single dads, then a couple more dating advice articles for both, and maybe another one about building rapport between your kids and your date.

These are useful topics and are easy to rank for so that you start getting traffic from search engines. Now it’s time to get your blog indexed. There are two things to do so that you get indexed quickly.

1. Submit your RSS feed url to feed directories, and

2. Get a link from another website.

The RSS feed submission can be done by many services, one of them is feed shark. It submits feed and pings your blog to all available directories. You only need to provide two urls: your blog url and your RSS feed url. You get the RSS feed url by clicking on the orange icon that you see right now in the url field of your browser if you are using firefox.

To get backlinks to your blog simply leave a comment with your blog url in the “website” field on the top 10 blogs when you search Google for your keyword. Some blogs have the links set as “no follow” links. Those are not going to help in indexing. To avoid those you need to install a plug in for Firefox and Global Mojo called “do no follow”. The no follow links will show in purple color on your browser.

You can also write an article about your blog subject and link to your blog in the first paragraph. Publish this article on other blogs that allow you to write for them, like 3stepads.com.

If you do all of the above your blog could be indexed in a few hours. If not, be patient and continue adding content to your blog.

Please keep in mind that this free method for affiliate marketing is going to involve a lot of writing. So, if you don’t like writing you’d better get used to it :-). Just kidding. The kind of writing that I mean  here is like writing an email to someone about your topic. If you can write an email then you’re all set and ready to take off.

Please leave a comment with your questions or suggestions. This is how I decide what topic to write about next.

Share

Affiliate Marketing 102: Building a Free Blogger Blog for Affiliate Marketing

Another free blogging service, which is easy to rank in search engines if you do it right, is Google’s own blogger.com. The reason it’s easy to rank is that Google gives blogger.com so much authority (I don’t really know why) that I’ve seen some blogger blogs ranking in the top 5 with less than 60 inbound links as compared to thousands required by the rest of the top 10 websites for the same keyword.

Setting up a blogger blog is easy, and here is how to do it:

  1. First of all you need a Google account. Even if you already have one, get yourself a new one dedicated to this purpose.
  2. The next step is to go to blogger.com and log in with your new credentials.
  3. Follow the steps outlined in the following video. You can change everything later if you are not happy with them, but try to get your target long-tail keyword in the url and the title.
  4. Manage your blog using draft.blogger.com. This way you’ll have better options in designing your blog.
  5. Click on the “settings” tab and write a description for your blog that includes your long tail url and at the same sounds like a call to action. Example: “Muscles 101 is dedicated to educate young men on how to build strong and spectacular muscles”. Keep it within 160 characters. Don’t change anything else and save your settings.
  6. Start blogging about your subject. Don’t include any affiliate links yet, not until your blog is indexed and you build some link juice.

In the following posts I’ll show you how to get your blog indexed quickly and how to build inbound links to your blog.

As usual I want to remind you of two things:

1. Free blogs, specially blogger, are not the best option. If you can afford your own domain and hosting do it and don’t leave a ton of money on the table to blogger.com. Besides blogger.com deletes blogs randomly as a spam counteract, and if your blog’s main purpose is affiliate marketing there is no way you can get it again, I assure you.

2. If you want to help keep this series going in the right direction please leave your comments below and share this post with your friends who might be interested. Your and your friends comments will help decide how this series will flow.

Share